On top of their impressive power as consumers, Gen Zers are trail-blazing how we view and interact with brands, largely through youth-dominated platforms like TikTok. Seeing through traditional marketing ploys, they choose to connect only with the brands that truly appeal to their interests and the way they communicate. Gen Zers want companies to be honest, transparent, down-to-earth, and authentic. An increasing trend with younger generations is that they don’t like to feel like they’re being sold a product, they want it to be more

As the number of internet users increases, there are different types of digital marketing you can use to grow your online business and reach your target customers.
But don't worry: there are many types of digital marketing. The purpose of this comprehensive article is to guide you through the digital marketing jungle. Along the way, you'll discover the different forms of online marketing that interest you and, more importantly, understand which type of online marketing will work best for your business.

By Micah James – 4 months ago, Business Ideas read 11 minutes into 2067.
Get ready to discover, read and visit in 2023.
I'm sure you'll agree that digital marketing is an ever-changing phenomenon.
That's why keeping up with the trends occasionally is so essential.
It's like swimming in the waves.